 Visual Communications Programs
The Visual Communication program is designed to prepare students for entry-level positions in the commercial art, graphic design, and multimedia industries. Students enrolled in visual communication and graphic design courses at IADT can enhance basic drawing, design, and typographical skills to create professional, illustrative solutions to commercial design problems. Digital imaging, computer illustration and animation, desktop publishing, web development and prepress skills training are used to help refine concepts and develop students’ individual skills and talents. Graphic design and portfolio classes can help prepare students for their internships and professional careers in computer graphics, graphic design, web design and visual communications. The schools programs in the field of visual communication are designed to provide graduates with advanced skills in graphic design that will enable them the opportunity to keep abreast of the changing and emerging technology and subsequent trends in the computer graphics and graphic design industries. Students in these courses will study in such advanced areas as litigation graphics, digital imaging and modeling, computer animation, tradeshows, web design, web development, and integrated projects that will not only involve finished design but will also focus on the entire design process, tracking of the process, and analysis of the goals and target audience. Career focused skills in application of both theory and principles of applied graphic design will be studied. Performance ObjectivesDesign Skills: Graduates analyze and develop creative solutions to commercial design problems, and can convert their concepts into final, professional designs used on the web and in other interactive or graphic design media. As part of the course of study, students can understand color and design principles used in graphic design, compositional needs, drawing techniques, computer imaging, illustration and animation used in web interactive design, desktop publishing and typography, and printing technology. Professional Skills: Graduates of the Visual Communication Program should understand professional business practices in design, communicate effectively with other designers, and apply professional standards and regulations within their work. They should also be familiar with current technology and software in computer graphics and graphic design, and with the workings of a professional design studio, crucial career development skills in visual communications and graphic design fields. Communication and Critical Thinking Skills: Graduates should be able to generate creative solutions to challenging assignments, demonstrating a clear understanding of project needs and marketing demands relevant to web design, graphic design and visual communication. Graduates should also be able to communicate ideas effectively through written and oral presentations of their work, demonstrate effective problem-solving skills related to visual communication careers, and create versatile designs for a variety of client needs. Start studying for a career in multimedia and graphics! Our Visual Communications program is offered at the following campuses: Look at some of our more specialized offerings in a variety of visual communications fields: |